What do Your Clothes Say About Your Personal Brand?

Tweet Pin It Most people will judge your ability, trustworthiness, and character in under a quarter of a second. Based solely on your clothing choices, personal grooming habits, and physical appearance, potential clients, supervisors, interviewers, and even significant others will make assumptions about you. While you can change their assessments over time, it might take a while, and you may have already missed your chance at displaying your personal brand in the best way possible. ...

How to Know if Your Internship is Going to Suck

Tweet Pin It Day one. You walk into the office and a feeling of dread overwhelms you. The flickering fluorescents shed light on a pool of zombie-like workers staring blankly at their computer screens. You turn the corner to your boss’s office and the smell of mildew and reheated coffee hits you in the face. Everyone looks tired. Nobody looks happy to be there. Time somehow moves slower in this place, and you’ve just signed yourself ...

How to Write a Personal Brand Statement

Tweet Pin It It’s easy to say that you want to build you personal brand, but actually getting out and doing it is a whole different thing. If you want to have an outstanding personal brand, you have to know yourself, and one of the best ways to do that is to take the time to write a personal brand statement. “The most difficult thing in life is to know yourself.” – Thales, Ancient Greek ...

The 8 Rules of the Marketing Resume

Tweet Pin It Marketing is a profession that has changed dramatically over the past two decades, and because of it, you’ve got to keep your resume up to date. A solid marketing resume will stand out in the 6-10 seconds that a recruiter takes to look it over, but an average one will end up where it belongs – in the discard pile. Make sure yours lands where it should by following these 8 simple ...

6 Things Not to Wear to Your Next Job Interview

Tweet Pin It I love making a fashion statement as much as anyone, and you can bet when you see me out on a Friday night, I will stick out like a brightly-colored man-sicle in any bar I frequent. That being said, there’s a time for dressing for attention, and it’s definitely not in your next job interview. Here are six examples (three for men and three for women) of things that I wouldn’t recommend ...

What Should College Students Blog About? 25 Killer Topics for Your First Blog 2

Tweet Pin It Blogging is one of the most effective ways to quickly build your personal brand and show others your expertise. The problem is that most people who start blogging run out of inspiration and ideas within a couple months, and then they make the number one mistake for a blogger: stagnation. For college students, the problem is even more pronounced. You’ve already got school, extracurricular activities, and a social life. How can you ...

What is a Personal Brand? 3

Tweet Pin It The term, “personal branding” is getting more and more attention these days – largely due to the internet. Still, I’ve found that very few college students actually know what it means or what their personal brand is. Your personal brand is the way that others perceive you in all aspects of your life. It used to be that employers would only know things about you from former employers or professors, but thanks ...